Tips for Selling on Facebook Marketplace

Clean Your Items Before Taking Photograpshs

Oh my gosh - this is the most obvious one that I feel like so many people neglect to do. They will post a picture of a table for example, still covered with magazines and cups - or the table will be filthy with dust. Kids’ shoes is another big example - make sure to take a little time and clean kids’ shoes. Get any stains/dirt you can off up the uppers and take an old toothbrush and clean the mud out of the treads. No one is interested in your dirty items - clean them up!

Consider the Backdrop of Your Photos

Don’t take photos somewhere messy or that looks unclean (like a basement or garage - unless you’re selling something that really belongs there like sports equipment or tools). For example, if you’re selling a nice piece of furniture, dress, kids’ toys, etc make sure the backdrop is somewhere clean and nice inside your home - don’t take a sketchy looking photo in a dirty/damp-looking basement because that implies the items weren’t well-cared for.

Price Your Items Well

Keep in mind this is a “yard sale.” And while things are typically priced a little higher than they would be at an actual yard sale, don’t be unreasonable. I usually price my items at the higher-end of reasonable, and then decrease my price periodically. If it doesn’t sell in a few weeks, it typically gets donated.

Be Safe

Be really wary with selling/buying on Facebook. Always check out the profile of who’s interested in the item to make sure it looks like it’s a real account with some history (it wasn’t just made in the last few months). Also never give out your phone number.. a lot of scammers will send you a message that says something like “I’m working, what’s your phone number so I can text you about this item? -or- Here’s my number, please text me.” Always decline to give out your number and say you only do correspondence through Facebook Messenger. It’s also a good idea to never accept electronic payments (Venmo, PayPal, etc) - stick to cash-only. (And if you’re a buyer never send an electronic payment as a “deposit to hold an item” - that’s a very common scam and a big red flag.)

And the biggest one - ALWAYS MEET IN A PUBLIC PLACE THAT ISN’T YOUR HOUSE. I strictly will only meet at local Police Department parking lots. Our surrounding town police departments all have designated parking spots under video surveillance that are meant for online sale exchanges. Several times someone has messaged me asking to meet for an item but instantly declined once they found out I only meet at the Police Station - that’s a huge red flag if they won’t meet at the Police Station and you want nothing to do with that person.. block them and move on.

Send a Reminder Message about an Hour Before the Meet

No-shows are the worst, and unfortunately fairly common. To help reduce no-shows, send a one-line reminder message about an hour before you’re supposed to meet the person.. something like “See you at XXX Police Department at 3PM.” Most of the time if they forgot or weren’t going to show up they will message you back and say “whoops, I won’t be there” and you’ll save yourself the trip. I also try really hard to line up my yard sale meets with other errands so I’m in that area anyways and it’s not as much of an inconvenience if I get stood up.

What Generally Sells Really Well:

Kids’ toys

Kids’ shoes & clothing (clothing typically sells better in big lots by size)

Sporting equipment

Tools

Furniture

Garden Items

I’ve found that some items in particular (like books and women’s clothing) do not generally sell well. Also make sure to try to sell items seasonally - don’t list snow pants for sale in April, they probably won’t sell. List them for sale in Fall when people are looking for them.

If you’re like me you probably get sucked into your phone too often, falling down the rabbit hole of continuously scrolling Instagram and Facebook. But it’s a New Year, new beginnings right? I recently took a good look at who I’m following on my personal and blog Instagram accounts and did some purging… in fact between my accounts I unfollowed thousands (previous to this I had never really unfollowed anyone!) and in doing so it greatly simplified my social media checking routine, spending less time online.

Why I Purged My Social Media (And Why You Might Want to Too)

Who I Unfollowed

First, I know I personally feel a little hurt when I realize someone unfollowed me (why don’t they like me??) - but if you’re reading this and I unfollowed you please realize it’s nothing personal at all. Over the many years I’ve had social media I have followed thousands of accounts, but I’ve never actually reevaluated their relevancy to me as time went on and cleaning house was long, long overdue.

Here are some types of accounts that I unfollowed:

Accounts that are “Dead”: As I went through my lists, I found hundreds of accounts that have been “dead” for years… blogs or business accounts that have gone out of business or people that for one reason or another have just stopped updating a particular account. While these accounts aren’t cluttering up my feed, they aren’t doing anything for me either so I unfollowed them.

Accounts that Don’t Reflect Our Current Stage in Life: And then there’s accounts that used to be relevant to me but aren’t anymore… for example years ago when we were first starting our family I followed lots of baby-centric accounts and businesses. However our kids are all past the baby stage now and I just don’t need to know about the newest bottles or baby carriers these days. It’s definitely bittersweet closing the door on that stage in our lives but the practical reasoning is we just don’t need to be up-to-date on baby trends anymore. So any irrelevant accounts to our current place in life were unfollowed too.

Accounts that I was Following “Because Everyone Else Is”: There were plenty of accounts I was following strictly because they were big-name brands/companies or ultra-popular influencers or bloggers. I was mostly following them because I felt like I should be, even though most of their posts were essentially ads and I didn’t find following them enjoyable myself. I’m personally not a huge fan of impersonal/overly-commercialized posts so I unfollowed a lot of these types of accounts too.

Accounts that I Follow in More than One Place: I have both a personal and blog-related Instagram account and realized there were quite a few accounts that I was following in both places… this was kind of redundant as I was often seeing the same posts twice. I really didn’t want or need to see the same things over and over so I would decide where made the most sense for me to follow an account and would then unfollow it from my other account.

Accounts that Bring Me Down: Do what’s best for your mental health and your self esteem! Are there accounts that you follow that are too pessimistic? Or too perfect and it makes you devalue yourself subconsciously? Get rid of them. You don’t need that kind of negativity in your life - only follow accounts that raise you up or inspire you in a positive way.

Accounts that I Don’t Enjoy: As I went through my lists of who I’m following I realized something - I honestly don’t enjoy fashion bloggers (no offense to any fashion bloggers out there!). As much as I love a good outfit inspiration I am not into “fast fashion” and I’m not someone who constantly buys clothes or the latest styles. I actually think it’s really bad for the environment to constantly consume clothing and accessories that will only be worn a few times (and a lot of these influencers will only wear items for a post or two then get rid of them). Fast fashion isn’t something I condone or enjoy so I won’t passively support it by following all those influencers.

Important Note: Don’t Try to Purge in One Day!

I made this mistake myself… when I first decided to clean house I stayed up really late one night and was determined to work my way through my list and clean it out in one go - but then Instagram blocked my account for 24 hours. If you do too much of one action in a short amount of time (like unfollowing other accounts), Instagram will flag your account as spam and lock you out temporarily… and apparently if you keep it up they will keep locking you out for longer each time, potentially banning you permanently (so scary!). Getting locked out for 24 hours was very frustrating, but it made me realize I have to tread lightly moving forward. When you’re purging, make sure to never unfollow more than a few accounts at a time and make sure to continue to use Instagram as you normally would (liking, commenting, engaging with others like usual). Purging your feed will be a work-in-progress for a while and will take time.

Who I Muted

Did you know you can “mute” accounts too? That way they don’t show up in your feed but you’re still following them. There were some accounts that I was following that I still wanted to follow to show some support, but were totally cluttering up my feed and driving me nuts… for example maybe you have an old school friend who has taken an endeavor into MLM sales. As much as you might love this friend and want to support her, you don’t want to see ten posts a day on essential oils, or fake nails, or eyelash serum or whatever it is that she’s constantly pushing. You’ll still show as a follower to her and it would be good idea to make a note to occasionally hop on over to her account to engage in a post here and there - but it’s not going to constantly fill your feed with stuff you’re not interested in anymore.

Turn Notifications OFF

If you haven’t already, it’s also a great idea to turn off Notifications Off across all your platforms. Seeing those little “dings” constantly come up when friends post, like, or comment can be overwhelming and drag you into checking your phone every few minutes. If you turn these off you’ll be less tempted to constantly check your phone - and make a point to only check it at certain times during the day. I have already had my notifications turned off for years now (it’s something I made a point to do a long time ago), and I will continue to keep them off.

Why My Social Media Experience is Better and More Efficient Now

After you’ve made sufficient progress purging who you’re following, you’ll notice that your feed is full of things that you actually want to see - no more “junk” that you used to waste time scrolling past everyday. Your feed will be full of accounts that you find positive, intentional, and inspiring - not to mention following less accounts will make it quicker and easier to catch up on recent posts every day.

And another positive side effect of my purge? It seems to have reset the algorithm for what I typically see in my feed. There were a lot of accounts I was following that I honestly had totally forgotten about because I hadn’t seen any posts by them in my feed FOR YEARS. But as I made progress purging who I was following I started to see those long-lost-to-me accounts in my feed again and it was so refreshing! I was able to re-discover a lot of accounts that I used to love following and it’s wonderful to finally see their posts again in my feed and reconnect with them. (And if you rediscover an account you want to see in your feed again, make sure to like and engage in their posts so Instagram will learn to continue to show them.)

Going Forward

Going forward this is something I definitely want to keep up with. I had neglected reevaluating who I was following for years and since I had let it get out of hand it took weeks for me to slowly purge since I had so much catching up to do. From now on this is something I’ll plan on revisiting at least once a year (I even put a reminder in my calendar for next January as part of my New Year’s Resolutions). Your social media feed should be enjoyable and inspiring, and it should be more efficient to check - by actively managing it hopefully you will see an improvement in your social media experience too.

So far I’ve really only tackled Instagram but I am planning on working to purge who I’m following on my other social media accounts too (especially Facebook and Pinterest) for the same reasons.

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Tips for Selling on Facebook Marketplace